The North American International Auto Show is just around the corner, beginning next month. After a rough past couple of years, the 2011 show looks continue Detroit’s reputation as the biggest, glitziest and most important show around. NAIAS was supposed to be the site of the new Chrysler’s 300′s official unveil.
With so many introductions taking place on one day, a lot of embargoes get broken showing models before then though. Chrysler has been teasing the new 300 sedan as it did the 200, but the teasing is officially over – Motor Trend has gone and released photos of the whole thing.
Its not as if spy shots and teasers didn’t give us a clear idea of what to expect before, but this is the first time we get to see the car in its entirety. The character of the car has clearly been changed significantly – the new 300 looks wider and lower, thanks to a horizontal front grille.
The previous car had a brash appearance while the new 300 goes for a more sedate and refined look. The front has hints of Audi, with headlights that debut a prominent LED-running light graphic.
Something about the car’s front end gives off a subtle late 1960s-70′s Chrysler vibe. Then you look at the back and the subtleness is thrown at the window for an unabashadly retro taillight design with chrome detailing.
The part of the car we have yet to see entirely is the interior, but it looks to be a solid update that will bring the 300 in line with the competition. The big question is if it will be the sales hit Chrysler needs right now.
